Radio Station Information

Soft Rock 98.9

KSOF 98.9 FM

The Valley's Feel Good Station

City of License:
Dinuba, CA

Soft Adult Contemporary

Fresno, CA

Web site:

Live Stream:

iHeartMedia (Ihm Licenses, LLC)

83 E Shaw Ave Ste 150
Fresno, CA 93710


KSOF is an FM radio station broadcasting at 98.9 MHz. The station is licensed to Dinuba, CA and is part of the Fresno, CA radio market. The station broadcasts Soft Adult Contemporary programming and goes by the name "Soft Rock 98.9" on the air with the slogan "The Valley's Feel Good Station". KSOF is owned by iHeartMedia.

HD Radio:
KSOF-HD1 Soft AC, KSOF-HD2 Smooth Jazz

Station Coverage Map

KSOF-FM Coverage Map

Most Played Artist

Daughtry, Kelly Clarkson, Madonna, Elton John, Pink, Colbie Caillat, Michael Buble, Rod Stewart, Journey, Michael Jackson, Train, Katy Perry, Uncle Kracker, Billy Joel, Lifehouse, Taylor Swift, Rob Thomas, Fleetwood Mac, Sara Bareilles, Phil Collins

Nearby Radio Stations

New Rock 104.1, B95, KARM 89.7 FM, La Jefa 107.5, La Preciosa 92.9, Radio Bilingue 91.5, Q97, Radio 100.3 La Unika Mexicana, KRDU 1130 AM, KMJ 580 AM

Co-Owned Radio Stations in Fresno, CA

Power Talk 96.7, Fox Sports Radio 1340, 103.7 The Beat Fresno, 102.7 The Wolf, KRDU 1130 AM

Listener Comments and Reviews

Thank you for the very good selection of music, I do listen to your station every day and being an old timer, i enjoy your dipping every now and then to favorites of years gone by. Please thank Delilah for her from the heart program in the evenings, when i get lonely i listen to her and her guests and comments and excellent selection of music,kinda feel like part of her radio family. Once again, thank you.
By: william speir on May 15, 2011

Public Service Announcement Free Fresno Community Health Fair Sunday, Sept 21 10-3pm 2980 E. Yale, Fresno 93703 Fresno Central Seventh-Day Adventist Church Ask the doctor, Ask the pharmacist, La Leche League; screenings include: diabetes, blood pressure, hepatitis, HIV, infectious diseases. Sign up for insurance. Cooking classes and much more. Come and learn. Free, Free, Free.
By: Pam Madala on September 3, 2014

"National Cancer Survivor's Day-Celebrating Life" - Sunday, June 5, 2016 from 9-11 AM. St. Agnes Cancer Center, 7130 N. Millbrook, Fresno. Admission is free. Refreshments will be served. RSVP to or by calling 559-450-5564. Join us for a time of celebration as we honor all cancer survivors and their loved ones.
By: Maureen Scaparo on May 31, 2016

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