Radio Station Information

Wild 104

KBFM 104.1 FM

The Valley's Party Station

City of License:
Edinburg, TX

Rhythmic CHR

McAllen-Brownsville-Harlingen, TX

Web site:

Live Stream:

iHeartMedia (Ihm Licenses, LLC)

901 E. Pike Blvd.
Weslaco, TX 78596


KBFM is an FM radio station broadcasting at 104.1 MHz. The station is licensed to Edinburg, TX and is part of the McAllen-Brownsville-Harlingen, TX radio market. The station broadcasts Rhythmic CHR programming and goes by the name "Wild 104" on the air with the slogan "The Valley's Party Station". KBFM is owned by iHeartMedia.

Station Coverage Map

KBFM-FM Coverage Map

Most Played Artist

Rihanna, Usher, Pitbull, Trey Songz, Katy Perry, Nicki Minaj, Enrique Iglesias, Dr. Dre, Waka Flocka Flame, Afrojack, Jeremih, Dev, Mann, David Guetta, Flo-Rida, Chris Brown & Tyga, Far East Movement, Michael Jackson, Bow Wow, Taio Cruz

Nearby Radio Stations

KTEX 100.3, 96.9 KVMV, Que Pasa 99.5, KGBT La Jefa 98.5, KISS 106.3, The Rock 94.5, Recuerdo 96.1, KRGE 1290 AM, KHQR 99.9 FM, KEWT 99.1 FM

Co-Owned Radio Stations in McAllen-Brownsville-Harlingen, TX

KISS 106.3, Kiss FM 105.5 & 106.3, KTEX 100.3, Fox Sports 1700

Listener Comments and Reviews

I want to say hi to my family and my sister vickey and arecali and elizabeth and kassy and my mom and my dad and my cuzin cecilia.
By: MIREIDA on March 24, 2011

Need help with a shout out for Steven Garza a cancer victim.
By: Mrs Elizabeth Black on April 8, 2011

hey guys can u play crazy by kat dahlia for my bf diego hernandez from san benito
By: Francesca on November 20, 2014

Came down from Canada for a week. Had your station on all the time.
By: Paul on May 9, 2015

We want to wish our daughter Alyson Santana a very happy birthday. From her mom, dad, and sister Melanie. Happy 8th birthday princess.
By: Mary on June 1, 2015

Congratulations to our daughter Melanie Santana on her 5 th grade graduation today. We love you a bunch.
By: Mary on June 1, 2015

Hey guys I wanna wish my beautiful girlfriend coralee garcia out of weslaco tx a big happy birthday she will be 23 on Aug the 11 I just wanted to tell her that I love her so much from my bottom of my heart.
By: Carlos Rickford on August 10, 2015

Can you please put my cousin favorite song fanatics sensual its her birthday
By: Ashley sanchez on January 4, 2016

Can y'all help with a shout out on January 28 want to wish my daughter delia niño a happy bday from her mom, dad, and sister aislynn. She'll be 9. We love u bunches gorda
By: aislynn on January 25, 2016

Want to wish my daughter Francis Castillo a very happy 10th birthday tomorrow January 26. May she have an awesome day with lots of love from her momma, grandparents, uncles, aunts and cousins. God bless you always!
By: Martha on January 25, 2016

Want to wish my friend Ashley mendoza a very happy birthday she's turning 16 from her best friend Melissa i hope u have a great birthday .I'm here for you always
By: Melissa on March 10, 2016

Happy birthday to my brother David martinez that turning 12 may God bless u n give u more days love u punk from ur sis that loves u alot
By: Lucero on May 11, 2016

Hi i just wanted to ask what is the phone number to call in to win tickets to what ever you guys give away? I call all the time but not sure if I'm calling the right number.
By: Marianne on May 18, 2016

Hola Como Esta She Said Konichiwa by Kent jones
By: jorge on July 23, 2016

We want to wish the sweetest 16th birthday to our son Jacob Bruce! You are truly a blessing to those who know you❤
By: Mary Martinez on March 21, 2017

Y'all Should Play My Most Recent Track Hitting 100 Likes On SoundCloud In 1 Day
By: Roman Romo on September 29, 2017

We want to wish the 15th Birthday to our son Cesar Flores may God bless you n give you more days Love you mom,dad and brother.
By: Carmen Flores on October 26, 2017

Can you please play BTS Dna or Blood Sweat and tears
By: Lea Novak on November 13, 2017

Can you give a birthday shout out for me at 11:00 Her name is Jada Garcia were best friends from sienna and family
By: Sienna Garcia on June 15, 2018

can u please play BTS fake love
By: Delinda on July 9, 2018

Hello there, it's Darius. I randomly saw this station and I was very excited to listen to, however, when I checked the playlist, they did a lot of latin stuff, less variety, and more Bad Bunny less actual hits. I have a suggestion for you guys so that I can start listening, can you turn down the tone a little bit? There is WAYYYYYYYY more people performing this type of stuff than just Bad Bunny. Maybe play artists like Lizzo, Afrojack, David Guetta, R3HAB, Justin Bieber and less latin stuff like Bad Bunny, Becky G. Thanks! This helps me a lot
By: DB on December 29, 2022

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